Alfa, managed by Orascom Telecom, launched the Alfa U-shop app, which offers all its prepaid and postpaid subscribers the best exclusive shopping deals by high-end brands and local stores that provide a variety of goods and services to suit all tastes.
Alfa CEO and Chairman Marwan Hayek said, “The launch of this exclusive app aims to keep pace with the tremendous growth in the digital economy market. This is in addition to the smartphone apps market, whereby apps have become a major source upon which two million Alfa subscribers depend to secure their needs, as 70% of them are active mobile data users”. He added, “It is evident for us to lead the current trend after Alfa was a major contributor to the expansion of the digital economy in Lebanon, with our network recording an unprecedented rise in mobile data traffic, which reached the record number of 800 Terabytes a month”.
Alfa subscribers can download the Alfa U-shop app on their smartphones for free and benefit from the offers at no extra charges or fees, from the following app stores: Alfa App Store, App Store, and Google Play or via alfa.com.lb. A coupon is issued when an offer is selected which is to be shown by the user at the store to benefit from the discount.
About Alfa
Alfa is the brand name of the first Lebanese mobile network managed by Orascom Telecom, Media and Technology (OTMT). Alfa capitalizes on the vast know-how and international expertise of OTMT in order to deliver quality and professional solutions for the mobile sector in Lebanon. Alfa has been focused since 2009 under OTMT management on technology innovation being the first operator to introduce latest global mobile technologies in Lebanon. On October 25, 2011, it was the first to launch 3G+ mobile broadband services. On May 15, 2013, it became the first to commercially roll out 4G-LTE services in the country, and in another regional milestone, Alfa launched the first 4G+ live site in Lebanon in Q3, 2015. Alfa currently serves close to 2 million subscribers among of which 70% are data users, and its state of the art network (2G, 3G+, 4G LTE and 4G+) covers 99% of Lebanon. For more information, please visit www.alfa.com.lb
About Orascom Telecom Media and Technology
OTMT is a holding company that has investments in companies with operations mainly in Egypt, North Korea, Pakistan, Lebanon and other North African and Middle-Eastern countries. The activities of OTMT are mainly divided into its GSM, media and technology and cable businesses. The GSM activities include mobile telecommunications operations in Egypt, North Korea and Lebanon. The media and technology division consists of OT Ventures/Intouch Communications Service and the OT Ventures Internet portals and other ventures in Egypt, including LINK Development, ARPU+ and LINKonLINE. The cable business focuses on the management of cable networks.
